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“Best Practices Guide – How to Shut Down Online Counterfeit Sales“
Find out how to choke off online counterfeit sales by addressing both the criminals’ promotional efforts and their distribution channels.
What’s unique about online counterfeit sales is the power of the promotional channel, where counterfeiters perpetrate a wide range of online brand scams, paid search scams, cybersquatting, spam and others to lure consumers away from legitimate sellers. Find out how to choke off these illicit sales, by addressing both the criminals’ promotional efforts and their distribution channels. This white paper discusses how to:
- Shut down online counterfeit sales with technologies designed to quickly uncover, prioritize and halt the online promotion and distribution of counterfeit goods
- Regain both revenues and lost marketing ROI by recapturing web traffic and sales hijacked by online sellers of fake goods
- Protect customer loyalty by avoiding negative experiences—and hold down warranty and customer service costs
“As the global leader in online brand protection, MarkMonitor provides advanced technology and expertise that protects the revenues and reputations of the world’s leading brands.”
Offered Free by: MarkMonitor